Privacy Policy
INTRODUCTION
At Central London Alliance C.I.C. we pride ourselves in offering exceptional service to our partners, supporters and advocates. We recognise the importance of respecting your privacy and take our obligation to protect your personal data seriously. This Privacy Policy sets out how we handle the personal data of our partners, supporters, advocates and all other third parties that we deal with. It applies to our website and to all of our products and services (together our “Services”).
Your personal data allows us to the provide you with the Services You have asked for, as well as enabling us to improve and personalise our Services by understanding your interests and preferences.
Personal data, or personal information, means any information about an individual from which that person can be identified. Where an individual cannot be identified, for example when personal data has been aggregated and anonymised, this Privacy Policy does not apply.
We may need to update this Privacy Policy from time to time. Any changes made to this Privacy Policy will be communicated via our website.
This Privacy Policy is provided in a layered format so you can click through to the specific sections set out below:
- WHO WE ARE
- HOW WE COLLECT DATA FROM YOU
- THE DATA WE COLLECT FROM YOU
- HOW WE USE YOUR PERSONAL DATA
- WHO WE SHARE YOU PERSONAL DATA WITH
- WHERE WE STORE YOU PERSONAL DATA
- MARKETING
- DATA RETENTION
- DATA SECURITY
- YOUR RIGHTS
- CONTACTING US
WHO WE ARE
References to ‘Central London Alliance, “we”, “us” or “our” in this Privacy Policy are to Central London Alliance C.I.C and, where relevant, to any other companies in the Blue Orchid Group.
We are registered in England and Wales under company number 12792170 and have our registered office at First Floor, 10 Queen Street Place, London, United Kingdom EC4R 1BE.
HOW WE COLLECT DATA FROM YOU
When you visit our website or use our Services, we collect personal data from you via three main methods:
Information you provide to us directly. This may include when you:
- contact us via the website over email, over the phone or in person;
- create, use or manage an account on our website;
- sign up to our newsletter;
- enter a competition run by us;
- fill out online forms;
- make a donation.
Information we collect automatically. When you access our website, we may automatically collect technical data about, for example, your equipment and browsing actions. We collect some of this data by using cookies and other similar tracking technologies. Further information about the types of cookies we use and how we use them can be found in our Cookie Policy. We use CCTV in the public areas of our hotels. When you visit these areas your image will automatically be captured.
we get from third parties. Most of the data we collect about you we collect from you directly but sometimes we might also collect personal data about you from publicly available materials or trusted third parties like our marketing and sales partners, agents and partner websites. Information from these sources may be used to supplement the personal data we already hold about you, to personalise and improve our Services or to validate data provided by you.
THE DATA WE COLLECT FROM YOU
Depending on which of our Services you use or access, we may collect, use, store and transfer different kinds of personal data about you including:
- Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth and gender. We may also collect this data in respect of your fellow colleagues if you provide this to us. Where you provide us with information about other people you should ensure that you are permitted to do so.
- Contact Data includes billing address, delivery address, email address and telephone numbers.
- Financial Data includes bank account and payment card details.
- Transaction Data includes details about payments to and from you and other details of Services you have purchased from us.
- Technical Data includes IP address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our website.
- Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
- Usage Data includes information about how you use our Services.
- Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
HOW WE USE YOUR PERSONAL DATA
We will only ever process your personal data:
1. to perform a contract with you; or
2. where we have legitimate interests to process your personal data and those interests are not overridden by your rights; or
3. in accordance with a legal or regulatory obligation; or
4. where we have your consent.
Primarily we use your personal data to operate our website, to provide our Services to you and to manage our relationship with you. We may also use your personal data for other purposes including:
- To communicate with you: To provide information which you have requested from us or which we are required to send to you, to send operational and/or marketing communications to you and to request feedback from you.
- To improve our Services and develop new ones: We track and monitor use of our Services so that we can continue to improve them and so that we can optimise user experience.
- To personalise your experience: We use the data we collect about you from different sources to try to understand more about you and your preferences, so that we can personalise your experience in the following ways:
1. to help you complete a booking, if you leave the booking path before your booking is finalised;
2. to identify your likes and dislikes, so that in future we send you news and offers that are more interesting to you;
3. to understand more about your preferences, needs and purchasing habits, so that we can match you with similar partners, supporters or advocates and use this to offer you and other partners, supporters or advocates more relevant products and services. Sometimes we use third party systems or tools to help with this;
4. to show you more relevant advertising online.
- To support you: To resolve technical support issues or respond to queries or complaints about our Services
- To protect you: To detect and prevent any fraudulent or malicious activity, to make sure that users of our website comply with our Terms of Use.
- To analyse and report: We may use your personal data together with that of other users of our Services to produce aggregated and anonymised analytics and reports, which we may share publicly or with selected third parties.
WHO WE SHARE YOUR PERSONAL DATA WITH
We may need to share and/or process your personal data with third parties. We will only disclose your personal data to:
- other partners, official supporters and advocates in our group;
- third parties who facilitate delivery of our Services;
- our professional advisers;
- regulators, law enforcement bodies, government agencies, courts or other third parties where we think it’s necessary to comply with applicable laws or regulations, or to exercise, establish or defend our legal rights. Where possible and appropriate we will notify you of this type of disclosure;
- other third parties where we have your consent.
WHERE WE STORE YOUR PERSONAL DATA
Most personal data collected and processed during the use of any of our Services is stored on servers located in the European Economic Area (“EEA”). Information may be transferred to our other offices and/or to third parties, which may be situated outside the EEA and may be processed by staff operating outside the EEA. When we transfer personal data from the EEA to other countries in which applicable laws do not offer the same
level of data privacy protection as in the EEA, we take measures to provide an appropriate level of data privacy protection and such transfers are only made with your express individual consent, and/or for the reason that the transfer is necessary for one of the following reasons:
1. the performance of a contract between us and you;
2. public interest;
3. to establish, exercise or defend legal claims, or to protect your vital interests where you may be physically or legally incapable of doing so; and
4. for our legitimate interests where those interests are not overridden by your rights.
Central London Alliance’s CRM tool is hosted with Amazon Web services which is ISO 9001 certified.
MARKETING
We may use your Identity, Contact, Technical, Usage and Profile Data to form a view as to what we think you may want or need, or what may be of interest to you. This is how we decide which of our Services and offers may be relevant for you.
You may receive marketing communications from us if you have requested information from us or purchased Services from us or if you provided us with your details when you registered for an account on our website or a promotion and, in each case, you have not opted out of receiving that marketing.
We will obtain your express opt-in consent before we share your personal data with any company outside Central London Alliance for marketing purposes.
You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at privacy@centrallondonalliance.com.
DATA RETENTION
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
We will we keep your Contact Data after for a reasonable period of time after a contract between you and us has ended in case you choose to use the relevant Services again. In such event and unless you have opted-out of receiving marketing communications from us, we may contact you about our Services during this time.
Following the period outlined above we will ensure that your personal data is deleted or anonymised.
DATA SECURITY
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. The SSL certificate installed ensures that all the data is encrypted when it is transferred over the network. The Central London Alliance also has AWS Firewalls which ensures no unauthorised request enters into the ports through other channels.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
If you register for an account on our website you are responsible for upholding the confidentiality of your password and account information.
YOUR RIGHTS
You have rights under data protection laws in some circumstances to:
1. request access to your personal data;
2. request correction of your personal data;
3. request erasure of your personal data;
4. object to processing of your personal data;
5. request restriction of processing your personal data;
6. request transfer of your personal data; and
7. to withdraw your consent.
You can exercise these rights at any time by sending an email to privacy@centrallondonalliance.com.
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
You will not usually have to pay a fee to access your personal data (or to exercise any of your other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
If you are not happy with the way in which we are processing your personal data you have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance at privacy@centrallondonalliance.com .
CONTACTING US
We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this Privacy Policy. Please address all questions and comments in relation to this Privacy Policy or the exercise of your rights under it to the DPO at:
Attn: The Data Protection Officer
Central London Alliance C.I.C
55 Broadway
Westminster
London SW1H 0BD
Email: privacy@centrallondonalliance.com.
COOKIE POLICY
INTRODUCTION
This Cookie Policy sets out how we use cookies on our website www.centrallondonalliance.com (our site). We may amend our Cookie Policy from time to time in the event that our use of cookies changes. Any changes made to this Cookie Policy will be communicated via our site.
This Cookie Policy is provided in a layered format so you can click through to the specific areas set out below:
1. WHO WE ARE
2. WHAT IS A COOKIE?
3. OUR USE OF COOKIES
4. HOW TO BLOCK COOKIES
5. RETENTION OF COOKIES
6. FURTHER INFORMATION
WHO WE ARE
www.centrallondonalliance.com is a website operated by CentralLondonAlliance. References to ‘CentralLondonAlliance ’, “we”, “us” or “our” in this Cookie Policy are to Central London Alliance.
We are registered in England and Wales under company number 12792170 and have our registered office at First Floor, 10 Queen Street Place, London, United Kingdom EC4R 1BE. Our main trading address is 55 Broadway, Westminster, London SW1H 0BD.
To contact us in relation to this Cookie Policy please email privacy@centrallondonalliance.com or telephone us on (+44) 203 766 0074 . (during normal office hours 9.00am – 6.00pm)
WHAT IS A COOKIE?
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive.
OUR USE OF COOKIES
Our site uses cookies to distinguish you from other users of our site. This helps us to provide you with an optimal experience when you browse
| Cookie | Name | Purpose |
|---|
| Session | ASP.NET_SessionId | Contains your session ID |
| Currency | Currency | Stores the currency that you have selected |
| Cookie Policy Preference | WebsiteCookiesNotification | Recognises if you have already accepted our Cookie Policy |
| Search Key | Search Key | Stores information about your hotel search preferences. |
| Member Login | Member Login | Recognises you when you log-in to the site |
| Partner Login | CompanyUserLogin | Recognises Partner Hotel log-in |
| CMS Login | CentralLondonAllianceLogin | Recognises CMS User log-in |
our site and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.
We use the following cookies:
Essential cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our site, use a shopping cart or make use of e-billing services.
Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our site when they are using it. This helps us to improve the way our site works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to our site. This enables us to personalise our content for you.
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These
HOW TO BLOCK COOKIES
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.
RETENTION OF COOKIES
Except for essential cookies, all cookies will be deleted when you close your browser.
FURTHER INFORMATION
We understand that you may want to know more about cookies. Here are some useful resources that provide detailed information about types of cookies, how they are used, and how you can manage your cookie preferences: www.aboutcookies.org or www.allaboutcookies.org
